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Being creative isn’t innate, it’s learnt
creativity isn’t mystical. It’s procedural. Giving yourself time and space being one of those procedures.
So, if you’re wondering how to get the ideas flowing without a brainstorm, just believe in yourself and then try some of the following techniques. They are actually quite simple.

Patrick Southwell
2 days ago4 min read


Five things to know about creative campaigns
Creative campaigns need more than wow factor. Learn five ways to make sure creativity earns its place and delivers real business value.

Emma Jefferies
Feb 43 min read


PR is GEO’s best friend
The chances are you know what GEO is by now. But for anyone who doesn’t, it stands for Generative Engine Optimisation.

Patrick Southwell
Jan 284 min read


Writing a PR brief can be tough. Our briefing bot can help
Meet our AI briefing bot: a simple way to turn complex business objectives into a clear, agency-ready PR brief.

Patrick Southwell
Nov 13, 20253 min read


67 and other things that cause confusion
What the “67” meme teaches us about B2B tech jargon - and why simplicity, not in-language, is the real key to effective communication.

Patrick Southwell
Oct 22, 20253 min read


Why Armis values the W2 and Five not 10 partnership
Discover why Armis’ VP of Global Communications, Rebecca Cradick, recommends the integrated UK–US PR partnership between W2 Communications and Five not 10, and how it delivers seamless results across the Atlantic.

Patrick Southwell
Oct 13, 20251 min read


Cybersecurity PR without borders: W2 and Five not 10 unite for transatlantic impact
W2 Communications and Five not 10 unite to deliver seamless UK–US cybersecurity PR, offering global reach with deep sector expertise and proven results.

Patrick Southwell
Sep 8, 20252 min read


Five Things… about Five not 10's New PR Executive Intern
Meet our new PR Executive Intern at Five not 10 - discover her passions, quirks and what drew her to the world of creative storytelling.

Guest writer
Aug 27, 20253 min read


Five things journalists really want from PR (and how to deliver it)
Want journalists to open your pitch? Learn the five things they really want from PR - and how to deliver stories that make headlines.

Mimi Granell
Aug 20, 20253 min read


Five not 10 appointed UK PR partner for Insight Enterprises
Five not 10, the B2B tech PR agency obsessed with simplicity, today announced its appointment as the UK partner for Insight Enterprises, a leading global Solutions Integrator.

Anna Asamoah
Jun 23, 20252 min read


The new B2B tech power couple: SEO and PR
Discover why SEO and PR are the ultimate B2B tech power couple in the age of AI. Learn how their combined forces drive visibility, credibility, and results.
Discover why SEO and PR are the ultimate B2B tech power couple in the age of AI. Learn how their combined forces drive visibility, credibility and results.

Alex Miarli
Jun 18, 20254 min read


Five ways to turn your B2B tech product into a story that actually lands
Struggling to make your B2B tech product stand out? Learn five powerful ways to craft compelling stories that cut through the noise, resonate with your audience, and drive real results.

Alex Miarli
May 27, 20254 min read
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